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Connect YouTube to Data Studio

Send YouTube channel detailed statistics, channel statistics by content and subscriber type, channel subscribers and 4 more report types to Data Studio on a schedule. Choose metrics and dimensions, filter by date and narrow it down by insight traffic source type. Refresh as often as every 15 minutes.

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YouTube report Data source: YouTube
Build Data Studio reports on YouTube data that Coupler.io keeps up to date.
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How to connect YouTube and Data Studio

8 steps. You can preview the YouTube data in Coupler.io before anything reaches Data Studio.

Step 1 of 8

Connect YouTube

Sign in to YouTube and authorize Coupler.io. There's no API key to copy.

Sign in with YouTube

Step 2 of 8

Choose what to export

Pick the YouTube data you want in Data Studio.

ChannelsNot setChoose channels for your report.

Step 3 of 8

Set the report period

Choose the date range the report covers.

Start dateAny dateSpecify the start date of the period that should be covered in your report.
End dateAny dateSpecify the end date of the period that should be covered in your report.
Split data by periodNot setChoose how you want to see your statistics - split by day or month.

Step 4 of 8

Pick metrics and dimensions

Choose what to measure and how to break it down.

MetricsNot setSelect a value for “metrics”, e.g. “Annotation click through rate”, “Annotation clickable impressions”, “Annotation clicks”.
DimensionsNot setSelect a value for “dimensions”, e.g. “Age”, “City”, “Country”.
Additional dimensionsNot setSelect one or more values for “additional dimensions”, e.g. “Creator content type”, “Subscribed status”, “Video”, “Live or on demand”.

Step 5 of 8

Sorting options

Sorting columnNot set

Step 6 of 8

Fine-tune the export

Optional settings for this YouTube export.

Video IDNot setIn order to analyze audience retention you must specify specific video id you want to analyze.
Insight traffic source typeNot setThe ‘Insight traffic source detail’ dimension requires filtering report by the insight traffic source type.

Step 7 of 8

Connect Data Studio

Click Generate Data Source and authorize Data Studio and Coupler.io with the same Google account. After the first run, open the report and add your YouTube fields.

Date range dimensiondateOptional. A DATE or DATETIME column for date filters
Report/data source URLhttps://lookerstudio.google.com/reporting/abc123Optional, in Advanced settings. Links an existing report
Fields groupingOffOptional. Groups fields named [Group]: [Field]

Step 8 of 8

Choose a write mode and schedule

Every run either replaces or appends the data in Data Studio. Run it as often as every 15 minutes.

Write mode

Each run overwrites the data set with a fresh snapshot of YouTube data.

Get the most of YouTube to Data Studio integration

Gather data icon

Gather data

Export data from numerous apps and sources into a single destination. Blend data from different apps to get a single source of truth.
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Understand data

Preview, transform, sort, and filter data for better clarity in just a few clicks in the Coupler.io interface. Take your data analytics to the next level.
Automate data icon

Automate data

Access data that is always up to date by enabling the automatic data refresh on a schedule as often as every 15 minutes and using triggered automation.
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Act on data

Visualize your data by quickly connecting to data visualization and BI tools. Build insightful dashboards in a breeze and make better decisions.
YouTube to Data Studio questions

7 report types, including Channel detailed statistics, Channel statistics by content and subscriber type, Channel subscribers, Video detailed statistics and Video statistics by content and subscriber type.

You sign in to YouTube and authorize Coupler.io. There's no API key to copy.

Yes. Set the start date and end date to cover the period you need. Splitting the data by period is available too.

Yes. Pick from 40 metrics and 23 dimensions.

Yes. Available filters include insight traffic source type.

Through the Coupler.io community connector. Authorize Coupler.io and Data Studio with the same Google account, then add the YouTube data source to a report.

Coupler.io and Data Studio refresh separately, and Data Studio refreshes data sources every 12 hours by default. Lower its data freshness setting if you refresh YouTube more often.

On a schedule you choose, from monthly down to every 15 minutes, depending on your Coupler.io plan.

Yes. Add more sources to the same data flow, for example GoHighLevel or Google Ads, and join or append them before the data reaches Data Studio.

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