Connect Bing Ads to Google Sheets

Leverage the Coupler.io data integration to enhance your data analysis and reporting processes. Complete a few simple steps to seamlessly connect Bing Ads to Google Sheets and enable refresh on a schedule.

Step 1: Collect data
Begin by linking Coupler.io to your Bing Ads account. This initial connection is essential for accessing your Bing Ads data. Once connected, you'll be prompted to choose the specific type of data you want to export. You have the flexibility to select from various data categories, including:

• Campaign performance reports
• Keyword performance reports
• Ad group performance reports
• Ad performance reports
• Ad extension detail reports
• Budget summary reports
• Geographic performance reports

Each data category offers unique insights into different aspects of your Bing Ads campaigns. Selecting the appropriate data sets ensures you capture all necessary metrics and dimensions. Additionally, you can define the time frame for the data export by setting start and end dates.

Step 2: Organize and transform
After establishing the connection, the next phase is to organize and refine your data before importing it into Google Sheets. Coupler.io provides a range of features to help you customize your data for optimal analysis. During this step, you can:

• Preview Data: Preview the collected data to ensure you've selected the correct data sets and understand their structure.
• Filter Data: Apply filters to focus on specific segments or metrics most relevant to your reporting needs. This helps in narrowing down the data to the most crucial insights.
• Sort Data: Arrange your data meaningfully to facilitate better analysis. Sorting can help you highlight top-performing campaigns, keywords, or ads.
• Rename Columns: Change column names to more intuitive or report-specific titles. This customization makes your data easier to read and understand.
• Adjust Column Order: Reorder columns to align with your preferred data structure or reporting template.
• Add Custom Columns: Use formulas to create custom columns that offer additional insights or calculations not available in the default data set.

By transforming the data, you ensure it meets your specific reporting requirements and is optimized for further use in Google Sheets.

Step 3: Load and automate
Connect Coupler.io to your Google Sheets account. Follow these steps to load data from Bing Ads:

• Choose a spreadsheet: Select the file on your Google Drive where the data will be loaded.
• Select a sheet: Pick an existing sheet or create a new one by entering a new sheet name.

Optionally, Coupler.io allows you to:

• Define the first cell or a range for the exported data.
• Change the import mode as needed. By default, Coupler.io updates data for each run, but you can toggle this option off.

To maximize efficiency, enable the automatic data refresh feature. This allows you to schedule regular updates to your data without manual intervention.

With Coupler.io, you can set up automatic data refreshes to ensure your reports always reflect the most recent data. This eliminates the need for manual updates, saving you valuable time and reducing the risk of errors.
The automatic data refresh feature allows you to schedule data exports at various intervals from every month to every 15 minutes. You can customize the schedule by specifying the days of the week, preferred times, and time zone for the updates.



Automating the export of Bing Ads data to Google Sheets can significantly enhance your reporting efficiency and accuracy.