Web Analytics dashboard template for Power BI
Leverage the Power BI Web Analytics dashboard template to monitor and analyze your website's performance using Google Analytics 4 data. Follow the instructions to quickly set up, customize, and sync the template with your specific metrics.
Data sources used
Quick overview of the Web Analytics dashboard
Examine sessions and traffic over time to track changes in website activity, identify peak periods, and optimize content release schedules.
Monitor total users, new users, and average engagement time to understand how visitors interact with your site and identify areas for improvement.
Analyze conversion metrics and rate to identify successful strategies and areas needing enhancement to boost your website's performance.
Evaluate event counts to understand which user actions are most common on your site. This will help you optimize user experience and increase engagement.
Acquire peace of mind with the interactive Web Analytics dashboard
Ready-to-use analytical tool
Start tracking key metrics easily. Follow the simple instructions inside to connect the Power BI Web Analytics dashboard to your Google Analytics 4 data in just a few clicks.
Automated data refresh
Get your charts populated with the latest data from Google Analytics 4. Set up your desired refresh frequency to ensure your insights are always up-to-date and reliable.
Fully customizable template
Tailor the Power BI Web Analytics dashboard to meet your specific needs by adjusting metrics, visuals, and more. Share insightful web analytics reports with stakeholders effortlessly.
No need to build a Web Analytics dashboard from scratch.
Use the fully automated template!
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Metrics you can track with the Web Analytics dashboard
Total users
Total users shows the number of unique visitors to your website. You can use this metric to gauge your site's overall reach and effectiveness and assess the impact of your marketing and outreach efforts.
New users
New users indicates the count of first-time visitors to your site. You can use this metric to understand how well your campaigns attract new audiences and expand your customer base.
Conversions
Conversions represent the number of visitors who completed a desired action, such as purchases or sign-ups for a newsletter. This metric measures the success of your website in achieving its goals.
Conversion rate
Conversion rate is the percentage of visitors who have completed a desired action out of the total number of visitors. You can use this metric to evaluate the effectiveness of your website's user experience and marketing efforts.
Sessions
Sessions track the number of times users visit your site. Each session indicates a period of interaction, so you can use this metric to understand user engagement and activity levels on your site.
Average engagement time per session
Average engagement time per session shows users' average duration during a single site visit. You can use this metric to assess how engaging your content is and identify opportunities to improve user retention.
Average engagement time per user
Average engagement time per user indicates the average time each visitor spends on your site across all sessions. You can use this metric to evaluate overall user interest and satisfaction with your content.
Event count
Event count tracks the number of specific actions visitors take on your site, such as clicks, form submissions, or downloads. This metric helps you understand users' behavior and the popularity of various features.
