Looker Studio Facebook Ads purchases breakdown dashboard

Quick overview of the Facebook Ads purchases breakdown dashboard

Monitor return on ad spend trends

Track your ROAS over time to see how effectively your ad spend generates revenue. Based on these insights, adjust your campaigns to improve profitability and maximize return.

Visualize the performance funnel

Analyze how your ads move through the funnel — from impressions to link clicks to purchases. Use this data to optimize every stage of your customer's journey for higher conversions.

Evaluate cost efficiency

Track key cost metrics like CPM, CPC, and Cost per purchase over time. Identify when and where your ads perform best so you can allocate your budget to the most cost-effective campaigns.

Analyze geographic performance

Compare different regions' spending, purchases, and cost per purchase. Use this data to focus your ad efforts on locations that yield the highest returns.

Acquire peace of mind with the interactive Facebook Ads purchases breakdown dashboard

Effortless setup

Quickly connect your Facebook Ads account to the dashboard with just a few clicks. No complicated configuration is required—start tracking essential metrics immediately.

Live data updates

Keep your metrics always up-to-date with automated data refreshes. Set a refresh schedule, ensuring your dashboard reflects the latest performance insights from your Facebook Ads.

Fully customizable reporting

Tailor the dashboard to suit your specific needs. Adjust visuals, metrics, and data views to match your reporting goals, and easily share the insights with your team or stakeholders.

Metrics you can track with the Facebook Ads purchases breakdown dashboard

ROAS (return on ad spend)

ROAS shows how much revenue your ads generate for every dollar spent. You can use this metric to determine whether your campaigns are profitable and decide where to invest more or cut back.

Amount spend

The amount spend metric tracks the total cost of your Facebook Ads campaigns. You can use it to monitor your budget, ensuring you don't overspend and can manage costs effectively while evaluating campaign efficiency.

Purchases

Purchases indicate the number of conversions generated by your ads. You can track this to understand how well your campaigns drive sales and use this data to adjust your ad strategies for more effective results.

Cost per purchase

Cost per purchase tells you how much you spend to convert a customer. This metric helps you assess the cost-efficiency of your campaigns and ensures you aren't overspending to acquire customers.

Purchases value

Purchases value refers to the total revenue generated through your ads. You can track this to assess how much your campaigns contribute to overall sales, helping you gauge their true impact.

Average purchase value

Average purchase value shows how much each customer spends, on average, per purchase. You can use this metric to understand customer behavior and adjust your campaigns to target higher-value customers.

CPC (cost per click)

CPC indicates how much you pay for each click on your ads. By tracking this metric, you can assess how cost-effective your campaigns are in driving traffic and adjust your bids or targeting to improve results.

CPM (cost per thousand impressions)

CPM shows the cost to generate 1,000 impressions. You can use this metric to evaluate the reach of your campaigns and compare it to your budget to ensure you're getting value for your ad spend.

Quick overview of the Facebook Ads purchases breakdown dashboard

Monitor return on ad spend trends

Visualize the performance funnel

Evaluate cost efficiency

Analyze geographic performance

Acquire peace of mind with the interactive Facebook Ads purchases breakdown dashboard

Effortless setup

Live data updates

Fully customizable reporting

No need to build a Facebook Ads purchases breakdown dashboard from scratch.
Use the fully automated template!

Check out the Coupler.io dashboard gallery

Metrics you can track with the Facebook Ads purchases breakdown dashboard

High five for scrolling till the very end!
Enjoy your dashboard!

Facebook Ads purchases breakdown dashboard template for Looker Studio

Quick overview of the Facebook Ads purchases breakdown dashboard

Monitor return on ad spend trends

Visualize the performance funnel

Evaluate cost efficiency

Analyze geographic performance

Acquire peace of mind with the interactive Facebook Ads purchases breakdown dashboard

Effortless setup

Live data updates

Fully customizable reporting

No need to build a Facebook Ads purchases breakdown dashboard from scratch. Use the fully automated template!

Check out the Coupler.io dashboard gallery

Metrics you can track with the Facebook Ads purchases breakdown dashboard

High five for scrolling till the very end! Enjoy your dashboard!

No need to build a Facebook Ads purchases breakdown dashboard from scratch.
Use the fully automated template!

High five for scrolling till the very end!
Enjoy your dashboard!