Connect Facebook Ads to Excel

Just follow these straightforward steps to initiate this integration and automate the data flow.

Step 1: Collect data
Begin by linking Coupler.io with your Facebook Ads account. You will then choose the type of data you wish to export, which includes:

• List of ads
• List of ad sets
• List of campaigns
• Reports and insights

If you export Reports and Insights, you also need to select specific metrics and dimensions. Be sure to define the time frame for the data you export from Facebook Ads to Microsoft Excel by setting the start and end dates.



Once you’ve completed the source connection configuration, click Transform data to move on to the next step.

Step 2: Organize & Transform Data
After establishing the connection, the next phase is to organize and refine your data before it's imported into Excel. Coupler.io provides an array of features to help you:

• Preview your collected data
• Apply filters to hone in on specific information
• Sort data for better analysis
• Rename columns or adjust their sequence
• Add custom columns for even more personalized data management

This step is crucial for optimizing the data according to your specific reporting requirements. Leverage the Facebook Ads to Excel integration to make your data analysis-ready before loading.



Step 3: Load data
As the final step, connect your Microsoft Excel account and specify where to load your data. You'll need to select a workbook and a worksheet. You can create a new one for the latter by typing a new sheet name.



Once you’ve set up the destination parameters, click Run Importer to launch the data flow.

A few simple clicks are all it takes to seamlessly bring your Facebook Ads data to Microsoft Excel. After specifying your destination in Excel, you can make your integration automated.

Automating the transfer of Facebook Ads data into Excel significantly enhances marketing reporting. Unlike other data sources requiring manual updates, it ensures your data stays consistent and current. This efficiency cuts down on the time and effort needed for data management.

Coupler.io allows users to set the frequency of their data updates to match their unique business needs. You can automate the data flow as frequently as every:

• Month
• Day
• Hour
• 30 minutes
• 15 minutes

Furthermore, it provides the option for users to specify their automatic updates further, allowing them to choose:

• Days of the week
• Time of the day
• Their preferred time zone

Coupler.io allows you to connect multiple data sources to extract data from. All you need to do is click the Add one more source button and complete the setup similar to what you did for the initial data source configuration. You can add as many sources as you want including different accounts of the same source, for example, Facebook Ads.

Or you can combine data from other advertising platforms. For instance, you can load data from Facebook Ads to Excel and blend it with information from Google Ads, LinkedIn Ads, Instagram Ads, and so on.

Another option is to collect data from different sources for closed-loop analytics. You can combine data from CRM apps, analytics tools, marketing platforms, and other sources of information.

Coupler.io provides two options for data blending:

• Union data: add data elements from one of the added sources to another. To merge data, columns in both sources must be named equally.
• Join data: combine two data sources side by side. One column in each data set must be the same.

You need to choose the desired data blending option once you’ve connected all your data sources and clicked Transform data.

Coupler.io's versatility lets you quickly transfer data from Facebook Ads to Excel. At the same time, users can effortlessly switch destinations for their data. The platform offers a wide range of supported applications to ensure smooth integration with their existing data ecosystem.

• Use Google Sheets and Microsoft Excel if your team depends on spreadsheet applications
• Choose BigQuery, PostgreSQL, and Redshift if you require the sophisticated functionality of data warehouses for complex data storage and analysis
• For advanced visualization, Coupler.io offers integrations with BI tools such as Looker Studio, Power BI, Tableau, and Qlik.

This flexibility allows users to optimize their workflows. You can move from Excel to any platform where their data analysis needs are most effectively met.